The Dreamworks logo features a young boy sitting on a moon while fishing . The general idea for the logo was from company’s co-founder Steven Spielberg. Spielberg originally wanted a computer generated image, whereas Visual Effects Supervisor Dennis Muren, of Industrial Light and Magic suggested a hand-painted one. Muren contacted friend and artist Robert Hunt to paint it. Hunt worked both versions featuring his son William as a model for the boy, and Spielberg liked the computer generated image (CGI) better.
Some say Spielberg got the idea for the logo from Michael Jackson’s Neverland Valley Ranch logo which does look a lot like the Dreamworks SKG logo, the Neverland Valley Ranch logo was made some six years before the Dreamworks logo.
The logo that you see in the movies was made at ILM based on paintings by Hunt, in collaboration with Kaleidoscope Films, Dave Carson, and Clint Goldman.
6/29/2010 -BY TMZ STAFF
Rob Lowe’s Half-Billion $$$ Media Project
Rob Lowe is at dinner in London right now, discussing what sources tell us is a “major, major, major media deal.”
We got video of Lowe, entering the C London restaurant with Tom Barrack, President of Colony Capital which co-owns Michael Jackson‘s Neverland Ranch, along with the MJ estate. Lowe and Barrack are having dinner with Flavio Briatore, a major Formula One player, and Giuseppe Cipriani – the owner of the restaurant.
Sources say the foursome is discussing a $500 million deal to create “a multi-platform media company, similar to DreamWorks.”
We’re told the deal involves, among other things, TV, movie and Internet production.
DreamWorks – movies
DreamWorks Animation SKG, Inc. (NASDAQ: DWA) is an American animation studio based in Glendale, California that creates animated feature films, television program and online virtual worlds. They have released a total of 23 feature films, including Shrek, Madagascar, Kung Fu Panda and How to Train Your Dragon series.
Although the studio also made traditionally animated films about serious subjects earlier, such as The Prince of Egypt, Joseph: King of Dreams, The Road to El Dorado, Spirit: Stallion of the Cimarron, and Sinbad: Legend of the Seven Seas, most of their computer-generated films and television series have now gained the studio a reputation for being focused on humor and satire.
The studio was formed by the merger of the feature animation division of DreamWorks and Pacific Data Images (PDI). Originally formed under the banner ofDreamWorks in 1997 by some of Amblin Entertainment‘s former animation branch Amblimation alumni, it was spun off into a separate public company in 2004. DreamWorks Animation currently maintains two campuses: the original DreamWorks feature animation studio in Glendale, California and the PDI studio in Redwood City, California.
Films produced by DreamWorks Animation are currently distributed worldwide by Paramount Pictures, a subsidiary of Viacom, who acquired the DreamWorks live-action studio in February 2006, spinning it off again in 2008.
The PDI/DreamWorks Studio in Redwood City, California
On October 12, 1994, DreamWorks SKG was formed and founded by a trio of entertainment players, director and producer Steven Spielberg, music executive David Geffen, and former Disney executive Jeffrey Katzenberg.
New studio has attracted many artists from Spielberg’s animation studio Amblimation. The first joined in 1995, when the last feature was completed, and the rest came in 1997, when the studio had shut down.
In 1995, DreamWorks signed a co-production deal with Pacific Data Images to form subsidiary PDI, LLC (PDI owned 60% of PDI, LLC, while DreamWorks SKG owned 40%). The new unit would produce computer-generated feature films beginning with Antz in 1998. In the same year DreamWorks SKG produced The Prince of Egypt, which used both CG technology and traditional animation techniques.
In 1997, DreamWorks partnered with Aardman Animations, a British stop-motion animation studio, to co-produce and distribute Chicken Run, a stop-motion film already in pre-production. Two years later they extended the deal for an additional four films. With Aardman doing stop-motion, they covered all three major styles, beside traditional and computer animation. This partnership had DreamWorks participating in the production of stop-motion films in Bristol, and also had Aardman participating in some of the CG films made in the US.
In 2000, DreamWorks SKG created a new business division, DreamWorks Animation, that would regularly produce both types of animated feature films. The same year DW acquired majority interest (90%) in PDI, reforming it into PDI/DreamWorks, the Northern California branch of its new business division. Next year Shrek was released and went on to win the first Academy Award for Best Animated Feature Film. Due to the success of CG animated films, DWA decided the same year to exit hand-drawn animation business after the next two of total four hand-drawn films. Beginning with Shrek 2, all released films, other than some co-produced with Aardman, are expected to be produced in CG. Release of Shrek 2 and Shark Tale also made DWA the first studio to produce two CG animated features in a single year.
The animation division was spun-off on October 27, 2004 into publicly traded company named DreamWorks Animation SKG, Inc. and headed by Katzenberg. DWA also inherited interests in PDI/DreamWorks. They made an agreement with former parent to distribute all of their films until they deliver 12 new films, or December 12, 2010, whatever comes last.
On January 31, 2006, DWA entered into a distribution agreement with Paramount Pictures, which acquired DWA’s former parent and distribution partner, DreamWorks SKG. The agreement granted Paramount the worldwide rights to distribute all animated films, including previously released until the delivery of 13 new animated feature films or December 31, 2012, whatever comes last.
Delivering three out five films, the partnership with Aardman ended after the release of Flushed Away in November 2006. The announcement was made before the film’s release, on October 3, citing “creative differences” as the reason. DWA retained the co-ownership of rights to all films co-produced with Aardman, with an exception for Wallace & Gromit: The Curse of the Were-Rabbit, for which they only kept rights for worldwide distribution.
On March 13, 2007, DreamWorks Animation announced it would release all of its films, beginning with Monsters vs. Aliens (2009), in stereoscopic 3D. Together with Intel they co-developed a new 3-D film-making technology InTru3D.
Since 2009, the studio has been a regular guest on the list of Fortune Magazine‘s 100 Best Companies to Work For. As the only entertainment company on the list, they ranked 47th in 2009, 6th in 2010, and 10th in 2011. The company is praised by its employees for its openness, culture of collaboration, and a free breakfast and lunch, a perk not found at many other companies.
With 2010, the studio had planned to release five feature films every two years, but the next year the studio revisited their plans, “But beyond 2012, Katzenberg said the studio will play it by ear, even if that means abandoning his proclamation that DWA would try to release three pictures in a single year, every other year.” In 2010, DWA became the first studio that released three CG-animated films in a year.
The same year DreamWorks Animation created a new division, MoonBoy Animation, to produce and distribute animated films and television programs. Its first show was Neighbors from Hell, a collaboration with Fox Television Animation.
- DreamWorks Animation has an on-going partnership with HP, and the studio exclusively uses HP workstations and servers. In 2005, DWA partnered with HP to introduce HP Halo Telepresence Solutions, technologies that allow people in different locations to communicate in a face-to-face environment in real time.
- In 2005, AMD signed a 3 year deal to provide processors to the studio. This relationship ended in 2008, and DreamWorks announced that they will use Intel processors for future productions.
- On June 4, 2010, DreamWorks Animation and Royal Caribbean announced a strategic alliance set to take place onboard Royal Caribbean cruise ships including Allure of the Seas.
|1||Shrek in the Swamp Karaoke Dance Party||November 2, 2001|
|2||Shrek 4-D||May 23, 2003|
|3||Cyclops Island||November 18, 2003|
|4||Far Far Away Idol||November 5, 2004|
|5||Club Oscar||February 8, 2005|
|6||The Madagascar Penguins in a Christmas Caper||October 30, 2005|
|7||First Flight||May 19, 2006|
|8||Hammy’s Boomerang Adventure||October 19, 2006|
|9||Secrets of the Furious Five||November 9, 2008|
|10||B.O.B.’s Big Break||September 29, 2009|
|11||Legend of the Boneknapper Dragon||October 15, 2010|
|12||Donkey’s Caroling Christmas-tacular||December 7, 2010|
|13||Megamind: The Button of Doom||February 25, 2011|
|14||Thriller Night||September 13, 2011|
|15||The Pig Who Cried Werewolf||October 4, 2011|
|16||Monsters vs. Aliens: Night of the Living Carrots||October 13, 2011|
|17||Book of Dragons||November 15, 2011|
|18||Gift of the Night Fury||November 15, 2011|
|19||Kung Fu Panda: Secrets of the Masters||December 13, 2011|